PALO ALTO, Calif. — Adult social networking site guru Andrew Conru wants to find out if there is a correlation between driving traffic and driving a Ferrari Modena. The founder of FriendFinder.com will give away his sports car to the webmaster with the biggest increase in new memberships.

The contest covers five sites: FriendFinder.com, AdultFriendFinder, Cams.com, ALT.com and Outpersonals.com. The webmaster who yields the largest increase in free members to the five sites between Aug. 1 and Oct. 31 as compared to the three previous months — May 1 to July 31 — will win the car, which Conru says goes for more than $125,000 on eBay.

“We’ve run contests before but never with a prize as exciting as this one,” Conru said. “I’ve had a wonderful time driving this beautiful car but my schedule is such these days that I rarely get to take it on the road, so what better way to maximize its value than to offer it as a prize for someone who really wants to work for it in a way that can benefit both of our companies.”

The second place winner will receive $10,000 in cash, while the third place winner will get $5,000. Remaining prizes are valued between $1,000 and $2,000.

Details of the contest are available in the affiliate sections of the participating websites.

Source: XBiz